There’s Got to be a Better Way to Market a Small Business
The Kirbyworks SEO company was born out of frustration. Frustration with how much it costs for marketing. As a painting contractor I got tired of throwing money at ServiceMagic, Home Shows, Angie’s List, the local Home Builder’s Association, newspaper and radio ads and the crooks at Supermedia with their ineffective Pay Per Click (PPC) campaigns, as well as putting out thousands of door hangers, and all the while having a website nobody could find. I figured there must be a better way. Maybe getting a website on page one of Google would provide the Return On Investment I was looking for.
600 Calls Per Year For Next To Nothing
When I first began learning about Search Engine Optimization I contacted several painting companies who had ranked #1 for Google search results in their local markets and asked them how they did it. John Shearer of Shearer Painting in Seattle said he did it by doing his own Search Engine Optimization and was getting 600 calls per year from people finding his website through Google searches. I would have to pay ServiceMagic $24,000 per year for that many leads and John was getting them for next to nothing.
Not wanting to throw money at website designers and not liking any of the templates on WordPress and other sites (artistic types are like that – they only like their own work), I set about to not only learn how to do SEO for myself but to do HTML coding so I could create my own unique website for my painting company. I’m still working on it to make it the ultimate painter’s website, which of course means top rankings in the major search engines. It’s performing well.
SEO Services That Make Sense – For A Client
I quickly became very knowledgeable in cutting-edge SEO techniques, more so than many of those doing it for a living here in the Tri-Cities, many of which fail to do the most important things necessary for proper SEO yet still charge a premium for their services. My philosophy is to do unto others what you would have them do unto you so thought to myself, “How would I want to be charged for SEO services?” This principle has guided me in setting up his SEO services from the beginning.
Kirbyworks SEO provides SEO consulting and services for the Tri-Cities (Richland, Pasco, and Kennewick), Spokane, Yakima, Walla Walla, and nation-wide.